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Privacy Policy

Privacy Policy

Last updated: June 5, 2026

Welcome to Jadu Life. This Privacy Policy explains what information we collect when you visit jadulife.com, how we use it, and what rights you have over your data. We've tried to keep it plain-English wherever possible.

1. Who we are

Jadu Life ("we," "our," or "us") is an editorial blog about Korean food, culture, music, drama, and film, operating at jadulife.com. Jadu Life is based in the United States.

If you have any questions about this policy or your data, please reach out via our Contact page.

2. What information we collect

We collect information in two ways: automatically when you visit the site, and voluntarily when you choose to share it.

Automatically collected information

When you visit Jadu Life, certain information is collected automatically by our hosting platform and analytics tools:

  • IP address (often anonymized or truncated by our tools)
  • Browser type and version
  • Operating system and device type
  • Referring URL (the site you came from)
  • Pages visited on Jadu Life
  • Time and date of visit, and duration
  • Approximate geographic location (typically country and city level, derived from IP)

This information is used to understand how readers find and use the site, improve content, and ensure the site works properly across devices.

Voluntarily provided information

If you contact us, leave a comment, or interact with the site in other ways, you may voluntarily provide:

  • Name (or a pseudonym, if you prefer)
  • Email address
  • Comment content
  • Any other information you choose to share

We only ask for what we need and never require more than necessary.

3. Cookies and similar technologies

Jadu Life uses cookies and similar technologies — small text files stored on your device — to operate the site, understand reader behavior, and serve advertising.

Essential cookies

These are necessary for the site to function (for example, remembering your cookie preferences). You cannot opt out of these without breaking core site functionality.

Analytics cookies

We use Google Analytics to understand how readers interact with the site — which articles are popular, how long people stay, where they come from. Google Analytics uses cookies that may include a unique identifier. The data is aggregated and used to improve the site.

You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.

Advertising cookies (Google AdSense)

Jadu Life displays advertisements served by Google AdSense, a third-party advertising network operated by Google LLC.

  • Google, as a third-party vendor, uses cookies (including the DoubleClick DART cookie) to serve ads based on your prior visits to Jadu Life and other websites on the internet.
  • These cookies enable Google and its partners to show you personalized advertisements based on your interests.
  • Google AdSense may also use non-cookie identifiers for personalization on devices where cookies are unavailable.

You can opt out of personalized advertising by visiting Google's Ads Settings or by visiting www.aboutads.info to opt out of third-party vendor cookies.

For more information about how Google uses data collected from sites that use its services, see Google's Privacy & Terms.

4. How we use the information we collect

We use collected information to:

  • Operate and maintain the site
  • Understand how readers find and use Jadu Life so we can improve content
  • Respond to inquiries and comments
  • Serve relevant advertisements via Google AdSense
  • Comply with legal obligations
  • Protect against fraud, abuse, and security threats

We do not sell your personal information to third parties. We do not use your information to build profiles for sale or for purposes unrelated to operating Jadu Life.

5. Email and subscription information

Jadu Life may, in the future, offer an email newsletter or subscription feature. At the time of this writing, no active email collection or newsletter is in place.

If we add a subscription feature in the future:

  • Subscription will be opt-in — you choose to subscribe.
  • We will use a reputable email service provider (such as Mailchimp, Substack, or similar) to manage subscriptions.
  • We will use email addresses only to send the newsletter you subscribed to and never share them with third parties.
  • Each email will include an unsubscribe link that works immediately.

This Privacy Policy will be updated when any such feature launches.

6. Third-party services and links

Jadu Life relies on several third-party services to operate. Each of these has its own privacy policy, which we encourage you to review:

Jadu Life also contains links to external websites — restaurants, news articles, video content, and reference sources. These external sites have their own privacy policies and data practices. We do not control and are not responsible for those policies. Please review the privacy policy of any external site you visit.

7. Data retention

We retain collected information only as long as necessary:

  • Analytics data: retained according to Google Analytics defaults (currently up to 26 months for user-level data).
  • Comments: retained as long as the comment remains posted on the site.
  • Contact form messages: retained as long as needed to respond and resolve the inquiry, then deleted or archived.
  • Server logs: typically retained for a short period (days to weeks) by hosting providers for security and operations.

If you would like your comment or contact information deleted, please reach out via our Contact page.

8. Your rights

You have certain rights regarding your personal information. The specific rights depend on where you live.

For all readers

You always have the right to:

  • Know what information we have about you
  • Request deletion of information we hold about you
  • Opt out of personalized advertising (see Section 3)
  • Disable cookies in your browser settings

For readers in the European Economic Area (EEA) and United Kingdom — GDPR

Under the General Data Protection Regulation (GDPR), you have additional rights:

  • Right of access — request a copy of your personal data
  • Right to rectification — correct inaccurate information
  • Right to erasure ("right to be forgotten") — request deletion
  • Right to restrict processing — limit how we use your data
  • Right to data portability — receive your data in a transferable format
  • Right to object — object to certain types of processing
  • Right to lodge a complaint with your local data protection authority

Our lawful basis for processing data is typically (a) your consent (for analytics and personalized ads), (b) our legitimate interest in operating and improving the site, or (c) compliance with legal obligations.

To exercise any of these rights, contact us via the Contact page. We will respond within 30 days.

For readers in California — CCPA / CPRA

Under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), California residents have the right to:

  • Know what categories of personal information we collect and how it's used
  • Request deletion of personal information we hold about you
  • Opt out of the "sale" or "sharing" of personal information for advertising purposes
  • Non-discrimination — we will not discriminate against you for exercising your rights

We do not "sell" personal information in the traditional sense. However, the use of advertising cookies (Google AdSense) may be considered "sharing" under California law. You can opt out via Google's Ads Settings (linked in Section 3).

To exercise these rights, contact us via the Contact page.

9. Children's privacy

Jadu Life is intended for adult readers (ages 18 and over) and is not directed at children under the age of 13.

We do not knowingly collect personal information from children under 13. If you are a parent or guardian and believe your child has provided personal information to Jadu Life, please contact us via the Contact page, and we will delete the information promptly.

This complies with the Children's Online Privacy Protection Act (COPPA) in the United States.

10. Data security

We take reasonable steps to protect the information collected via Jadu Life:

  • The site is served over HTTPS (encrypted connections)
  • We use reputable third-party providers (Google, Cloudflare) that maintain strong security practices
  • We limit access to collected information to what's necessary for operating the site

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. If you have specific security concerns, please reach out via the Contact page.

11. International data transfers

Jadu Life is operated from the United States. If you are visiting from outside the U.S., be aware that your information will be transferred to and processed in the U.S., which may have different data protection laws than your country of residence.

By using Jadu Life, you consent to this transfer.

12. Changes to this Privacy Policy

We may update this Privacy Policy from time to time as our practices, the law, or third-party services change. Material changes will be reflected in the "Last updated" date at the top of this page.

For significant changes, we may also post a notice on the site or, if you've subscribed to a newsletter (when available), notify subscribers via email.

We encourage you to review this page periodically. Continued use of Jadu Life after updates constitutes acceptance of the revised policy.

13. Contact us

Questions about this Privacy Policy, requests to exercise your rights, or concerns about your data? Please reach out via our Contact page.

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